The execs at Roberto Cavalli have finally chosen a successor to Peter Dundas, and surprisingly you’ve never heard of him.In October of 2016, the freshly minted C.E.O. of Roberto Cavalli, Gian Giacomo Ferraris announced that the Australian creative director of the brand, Peter Dundas was leaving the company and there was no replacement chosen at that time.
“On behalf of Roberto Cavalli and our shareholders, we thank Peter Dundas for his contribution to the brand, and we wish him well for his future,” said Gian Giacomo Ferraris, the chief executive, who joined the brand in July. “As Roberto Cavalli goes through a period of transformation, the design team will carry on and the appointment of a new creative director will be made in due course.”- Gian Giacomo Ferraris C.E.O. Roberto Cavalli
It was a shock to see Dundas leaving the fold already since he had only designed for the house for three seasons before this announcement. The new Creative director Paul Surridge was announced today by the brand via Twitter and Instagram.
Although he is relatively unknown, Surridge is not short of some pretty extensive experience. He has worked under some of the best in the business like; Calvin Klein, Christopher Bailey, and acted as the head of menswear under Raf Simons at Jil Sander. Most recently, he designed for Z Zegna before taking the role as a consultant for Acne Studios menswear.
In a statement via Harper’s Bazaar, Mr. Surridge expressed his pride in becoming the new brain behind Cavalli.
“I am honoured and proud to carry forward the legacy of this extraordinary Italian house. This is a unique opportunity to contribute a new chapter to the Roberto Cavalli universe which positively celebrates the beauty, sensuality and power of women. It’s my intention to show the passion I share for the codes and vision on which Roberto Cavalli built his brand while celebrating the excellence of Italian craftsmanship.”- Paul Surridge
He has the fashion experience to be a creative director, but all of his experience seems to be in menswear. Cavalli is a beautifully bohemian and sensual brand. It will be interesting to see where Surridge will go with his designs with such an extensive background with the male frame. His first collection will be for the Spring of 2018 which will Show in Milan. We are anxious to see what new inspirations Mr. Surridge has for the Italian brand.