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Saint Laurent chooses Kate Moss as face of Spring 2018

Supermodel Supreme

Supermodel Kate Moss is the face of the Spring-Summer 2018 campaign for Saint Laurent.

Kate Moss is one of the world’s most well-renowned models. In the 90’s she was one of the most sought-after faces in the industry, and in recent years she has worked more behind the scenes as an entrepreneur working with brands like Rimmel London.

The luxury brand Saint Laurent has chosen Moss as the face of their spring-summer 2018 campaign. Saint Laurent is known for it’s luxurious and mysterious campaigns that epitomize everything bold with a hint of rock and roll. Moss, who has always been a person synonymous with edgy rocker style was the perfect person to head up the latest collection.

The last time Moss shot a campaign for the brand it was in 2008. It seems like far too long of a hiatus between the model and the brand which compliment each other so well. Shot in black and white, the campaign features a fresh-faced Moss wearing thick, luxurious fur, and long high-slit bohemian dresses.

Photographed by David Sims, the print campaign is minimal and chic fitting the brands overall aesthetic. In addition to the print campaign, the video campaign was shot by Nathalie Canguilhem (below).

Canguilhem’s wide shots and choice of venue for the shoot, add to the classic style of the Saint Laurent brand and enhances the beauty of the clean lines of the clothing.

To shop the Saint Laurent spring collection or view more of their videos visit www.ysl.com

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