Luxury fashion brand Proenza Schouler is releasing a more affordable line of luxury clothing starring their friend, actress Chloë Sevigny.
Proenza Schouler has been a big name in the luxury industry for years and has been go-to for understated, fresh New York style. In recent years the need for constant flare in clothing has relaxed in most everyday circles, so the need for over-the-top has wained, and the demand for relaxed staple pieces has increased.
Proenza Schouler decided to take this idea and make a line of staple pieces. Their new line of clothing entitled “PSWL,” will be available in stores and online November 6th. The star of this new collection is the design duo’s longtime friend, actress Chloë Sevigny. Below are shots from the campaign via proenzaschouler.com.
There has been no idea of the price point for these items as of yet, but they will definitely be of high-quality keeping with the standards of the brand. Denim jackets, turtlenecks, and printed belts give this collection all of the day-to-day pieces to subtly elevate any casual outfit.
To be the first to shop PSWL, or to shop their other collections visit www.proenzaschouler.com