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Pharrell’s Chanel x adidas collab kills presale

Rarity comes at a price

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After an extensive wait, Pharrell Williams’ collaboration with adidas and Chanel  is here.

The Chanel x adidas Originals Pharrell Williams Hu NMD was made available for a select group of consumers on Tuesday.

The deal was that 500 pairs of the Chanel x adidas Originals Pharrell Williams Hu NMD were snatched up at chanelatcolette.fr.

Winners of the raffle-style brawl will be notified on Thursday November 23 with instructions for purchasing and picking up the sneakers at Colette in Paris.

The price tag was at €1,000 EUR which is approximately $1,180 USD.

Williams came through the boutique earlier in the week where a live-action painting by FUTURA 2000 was taking place.

While the shoes are sleek, their rarity is driving the bloated price.

Check out the super-rare kicks in the look-book.

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