Eminem stole the number one spot on the Billboard 200 charts, beating out pop singer-songwriter Ed Sheeran, with his latest album Revival—which came as a bit of a surprise to some, having received universal panning by critics when it was released earlier this month.
Who could forget his anti-Trump political freestyle during the 2017 BET Hip-Hop Awards? That was just the beginning of the bad reputation Eminem started to develop before he released the album. But while the album wasn’t quite the hit that fans were looking forward to, the album was generally well received by consumers and digital music subscribers. It featured several guest appearances from such other chart-topping artists as Beyoncé, Ed Sheeran, Kehlani, and X Ambassadors, and while pleasing for fans to see so many of their favorites coming together, it was still universally panned by listeners.
With all the backlash, Eminem was getting over the album, he managed to redeem himself by jumping from No.37, all the way up to the No.1 spot on the Billboard Artist 100 charts, an accomplishment he credits entirely to his ninth studio album.
Not only did the chart-topping album steal the spotlight, but three of his newest tracks also claimed their place on the Billboard Hot 100. The highest ranking of the trilogy, “River” debuted at No.11, following the lead single, “Walk on Water,” which returned at No. 87. Lastly, there is “Believe” coming in hot at No.92.
This makes Marshall Mathers “the first act to achieve eight consecutive chart entries that debuted at No. 1.” It’s no surprise the rapper was capable of achieving such a feet, but what caught everyone off guard was the fact that very few expected it from this album, specifically.
Three days after the album was released, he sat down for an interview with Vulture, during which he said, “I’m the same person. That’s not to say I haven’t matured —I’ve grown and sometimes I want to reflect that —but when I’m writing, a line will pop in my head that’s so fucking ridiculous that it’s funny, and depending on the punch lines I need and the rhyme schemes in the song maybe I’ll use it. Those are the things I’m thinking about with some lyrics, almost before the actual meaning.”
Billboard predominately ranks The Artist 100 charts, which was launched back in July 2014, are measured based on an artist’s activity across key metrics of music consumption. In essence, it mixes sales, radio airplay, streaming, social media, and fan interaction to provide a multi-dimensional ranking of an artist’s popularity.
Closing 2017 on a strong note, it’s clear Eminem has spread his message across the nation loud and clear.