Everything is coming up Donald Glover these days.
After winning yet another award, this time a Primetime Emmy, for his work on the groundbreaking series Atlanta that he created, writes, directs and stars in, which also just dropped their latest trailer during the Golden Globes, he’s also found himself in bed with a new record label.
Glover, under the stage name Childish Gambino, has left the home of his first two albums, GlassNote Records, and his taken his talent to the agency/record label merger of Wolf+Rothstein/RCA.
The chairman/CEO of RCA, Peter Edge, tells Variety, “Donald is undoubtedly one of the most talented, multi-faceted, young entertainers of this era. We are excited to join forces with him and Wolf + Rothstein to usher in the next phase of Childish Gambino’s musical career.”
Glover agreed saying that the jump was a “necessary change of pace.”
While the wit and brilliance of his first two albums certainly won him acclaim and awards, as well as a bevy of nominations at this year’s Grammys, it begs the question as to whether or not the jump was merely a means of gaining more creative freedom in his forthcoming work as Wolf + Rothstein has very few credits to its name.
It affords the agency the power to nurture additional artists and offer more incentives with Glover as the heavy hitter. It yields those artists the freedom to create a future where music is less about radio play and more about artistry. This is what audiences will gravitate towards.
Julian K. Petty, a partner at Nixon Peabody LLP, agrees saying that, ““This partnership is a real commitment to artistry and the future of music. I’m happy I could play a small part in helping put it together.”
It creates a new platform for Glover who has proven that the only way he can go is up.
Watch: Childish Gambino Perform “Redbone”