Moncler kicked off Milan Fashion Week with their Fall 2018 Ready-to-Wear show, which featured eight different collections. Moncler’s Genius Project was inspired by “A Republic of imagination” and was unveiled on Tuesday, February 20.
The first collection was designed by Valentino’s creative director Pierpaolo Piccioli, who took inspiration from artist Sidival Fila. Picciolo commented on his work saying,
“I wanted to focus on authenticity and the essentials. That’s the reason why I used the most basic nylon, which I crafted for the silhouettes I like, inspired by Piero della Francesca and Beato Angelico’s paintings.”
Piccioli used Moncler’s classic and best-selling puffer down jacket as the focal point of his collection, but turned it into a piece of art. Models wore full puffer dresses that included hoods, gloves and capes. Their faces were completely covered, placing the attention on the garments’ silhouettes. Each piece featured a unique color combination, such as red and pink and green and nude.
In Simone Rocha’s presentation, models walked passed snow covered rocks in their stunning garments. The rugged, outdoors inspired set contrasted with her elegant, feminine creations. Models wore chic cherry red gowns and all black puffer dresses. One pale pink puffer coat and dress featured floral embroidery across the shoulders.
Kei Ninomiya’s pieces for Moncler Noir seemed to take some inspiration from Thom Browne. Ninomiya dressed models in duvet covers, shaped to portray 3-D coats and bodysuits, which covered the models’ entire bodies except for their noses and mouths.
Moncler’s Grenoble room was one of the most stand-out presentations. Models sprawled out across snowy walls and floors, seemingly ready to make snow angels, dressed in their après-ski best. Colorful puffer jackets were paired with chunky moon boots and fur hats.
Moncler’s Genuis installation found a way to bring different designers and artists together to display their talent, as well as to display Moncler’s innovation and ingenuity.