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The Real Real to implement beauty products onto their site

Beauty industry keeps booming

The e-commerce site, The Real Real, just made every beauty fanatic’s dream come true with its addition of beauty products to its miscellany of luxury products. The company is continuing to live by their concept “lifecycle of luxury.”

Known for their authenticity and loyalty to selling high-end designer pieces, the company is expanding what they offer their targeted consumers a true shopping experience. According to WWD, chief merchant Rati Levesque said, 

“We want luxury consumers to view us as a trusted destination to find the most covetable selection of luxury products across all categories from clothing to beauty.”

Products from brands like Joanna Vargas, Pai Skincare, Giving Beauty, Olio E Osso, Julisis, Uma Oils, Grown Alchemist, Maison Louis Marie are one of the many to be sold on the site. As these products are sold instantly to the company, products differ from categories to reach the diversity of the company’s consumers.

From makeup to facial oils, The Real Real is to bring an opportunity to introduce its consumers to many designers that carry beauty products as well. Bringing the latest must-haves, the company’s new implementation is a major perk to the beauty industry.

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